Some musings from Cub Cadet’s business units.

PRO Series // Built Different

This is not business as usual. New swagger for the Cub Cadet professional lineup.

We may or may not be the first lawnmower brand to use a camera car.

CD: John Neerland
DSGN: Matthew Ulstad
DIR: Hollis Bennett
EDIT: Collin Pittier

Engineered for Extreme // Snow :15

Put winter in its place with the X Series.

Extreme Outfits // Snow Social

We hit up Amazon and busted out the iPhones to make thumb-stopping social.

CD/Astronaut: John Neerland
AD/Unicorn: Jake Carlsrud

Designed for Those Who Love to Lawn // Residential TV

Toto, I have a feeling we’re not in Strongsville anymore…

CD: John Neerland
AD: Dan Linnihan
DSGN: Matthew Ulstad
CW: Zach DeBlaey
GFX: Los York Studios